DIGITAL CONTENT ASSOCIATE
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PROFILE:
- Responsible for content creation/deployment for all customers/clients of Groupe SEB across the T-fal, Lagostina, All-Clad and Lagostina brands
- Working closely with the Sales teams to understand the retailers’ content requirements and their respective systems to deploy content to their site
- Leverage web monitoring tool (Profitero) to identify content gaps and resolve them quickly
- Utilizing internal PIM/DAM Systems (Salsify) to access, modify and update content as required for customers’ needs and new launches.
- Work with sales and product teams as well as outside creative agencies to develop and maintain best-in-class Amazon A+ pages for Cookware
- Generate reports/scorecards from Profitero to track progress and update internal/external stakeholders
- Facilitate the sharing of content internally across brands and markets and externally with key retail partners
- Managing multiple projects at one time and able to shift workload given changes in business needs
- Knowledgable in retailer CMS systems including Amazon Vendor Central & Webcollage
- Presenting best-in-class content learnings seen in the market
- Additional duties as assigned
MAIN SKILLS REQUIRED:
- Bachelor’s Degree in Business, E-commerce, Digital Marketing or Communications
- Prior experience working with a digital marketing or ecommerce team with experience in web content development
- Ability to learn and manage Content Management Systems (Salsify, Syndigo, internal PIM/DAM)
- Prior experience deploying content across retailer systems (Amazon Vendor Central, Webcollage) a plus
- Keen eye for developing content that will set products apart on the digital shelf (strong copy writing & design)
- Solid general understanding of digital technology including infrastructure and softwares
- Strong verbal and written communication skills with the ability to influence stakeholders
- Dynamic personality, able to work in a fast-paced environment
- Highly collaborative nature, able to work in matrixed structures
- Proficient in Adobe Photoshop or Illustrator and Microsoft Office