DIGITAL CONTENT & CRM MANAGER
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PROFILE:
- Bachelor’s degree in E-Commerce, Digital Marketing, Marketing, Communications or in a related field
- 4+ years’ experience in B2C direct marketing automation and content development
- Experienced in marketing communication
- Google Analytics (GA360), digital media, programmatic or marketing analytics/research certifications would be an asset
- Experience in Ecommerce, web development, and CRM and campaign management
- Knowledge of CRM and campaign management
- Demonstrated proficiency and technical acumen in multiple lead generation tactics (email, website, direct mail, SEO)
- Have strong attention to detail with a strong sense of curiosity
- Excellent listening, verbal/written communication skills
- Self-motivated with an ability to take initiative in a challenging, fast-paced environment