Trade Marketing Specialist
What we will achieve together :
Drive sell-out growth by translating brand strategies into high-impact in-store execution.
Strengthen our retail presence through optimized merchandising, visibility, and promotional excellence.
Improve ROI on trade investments by tracking performance and refining activation plans.
Enhance collaboration between Sales, Marketing, and Retail partners to ensure flawless execution.
Increase market share by identifying channel opportunities and implementing data-driven trade initiatives.
Elevate customer experience at point of sale through compelling activations and display strategies.
Job Requirements
2+ years of experience in Trade Marketing or a related commercial role (agency background is a plus).
Experience working closely with sales teams, external agencies, and retail partners.
Strong command of English (written and spoken).
Excellent knowledge of MS Office (Excel, PowerPoint, Word).
Ability to work across multiple channels and manage field execution when required.
Flexibility to travel and support in-store activations as per business needs.
Core Competencies
We are looking for a commercially driven Trade Marketing Specialist who demonstrates
Strong Communication Skills – Able to communicate clearly and effectively with internal teams, agencies, and retail partners to ensure flawless execution.
Negotiation Capability – Confident in negotiating trade activations, product placements, and in-store visibility to maximize brand presence.
Presentation Skills – Capable of presenting activation plans, trade initiatives, and performance reports in a structured and compelling manner.
Cross-Functional Collaboration – Works effectively across Sales, Marketing, Supply Chain, and external agencies to align priorities and deliver results.
Agility & Adaptability – Responds quickly to market dynamics and changing business needs.
Strong Organizational Skills – Manages multiple campaigns, timelines, and stakeholders with high attention to detail.
Innovation & Creativity – Develops impactful in-store activations and visibility concepts that drive sell-out.
Design Awareness – Supports POSM development and ensures brand consistency across all trade materials.